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Digital Identities

relevant

Our Names

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What is a TLD?

A top-level domain, or ‘TLD’, is the group of letters that sit to the right of the final dot of any domain address. For example, in the address example.vip, .vip is the top level domain, while “example” is the second level domain (SLD).

TLDs are managed by entities called ‘registries’, which are overseen by The Internet Corporation for Assigned Names and Numbers (ICANN). A registry effectively holds the intellectual property for the top-level domain and manages the authoritative source of information for addresses registered in a particular top-level domain. A domain name registry is the authoritative source of information for domain names registered in a particular top-level domain.

HOW DOES A REGISTRY MAKE ITS MONEY?

Domain names, sometimes referred to as Internet addresses our sold to end-users via our global network of independent retail partners, known as registrars, and re-sellers. We make our money through the first-year sale of each address and the subsequent renewal of each name for every year the name remains registered by end-users.

WHY ARE NEW TLDS RELEVANT?

They provide meaning, choice and relevance that traditional extensions typically lack, serving as memorable unique digital identifiers. As individuals and organizations increasingly migrate their activities on to cloud based networks, the importance of a secure digital identifier that is backed by a robust legal international framework, is of fundamental importance. In the last three years (2015 – 2018), new gTLDs have recorded over 15.2m new registrations, compared to 13.2m by Verisign (the owner of .com and .net).

WANT TO BECOME PART OF OUR INTERNATIONAL SUCCESS?

Whether you’re an Accredited ICANN registrar, or simply a business that shares a common customer-base with one of our TLDs and wants to generate incremental revenues by providing a value-added service to that base, let’s talk.

Some of our Domains at Work

All
China Licensed Websites
General Websites
Professional Websites
Consumer Websites
Health Websites
Geographic Websites
Innovation Websites
Food & Beverages Websites
Lifestyle Websites

When our partners succeed, so do we.

MMX is a ‘pure play’ registry, so we do not compete with our accredited registrars. We have developed registrar support programs and assets that help you to earn more income for less effort, by making our domains more accessible to your customers.

Become an accredited
MMX registrar